Cameron Vows Tories Will Build Better Britain

David Cameron has urged voters to hand him a majority at the next election so that the Tories can build a "land of opportunity".

The Prime Minister evoked Winston Churchill as he asked Britain to give the Conservatives the tools to "finish the job" of "clearing up the mess" left by Labour.

He said the economy was starting to turn the corner but warned that anyone who thought the struggle was over is "living in a fantasy land".

In a bid to adopt a more upbeat tone, his party conference speech talked of creating a better Britain and signalled he would slash taxes if he stays in power.

"We are Tories. We believe in low taxes. And believe me - we will keep on cutting the taxes of hard-working people," he declared.

But he also warned of further austerity as the Conservatives aim to pay off the deficit and then build up a surplus for the future.

There were no new policy announcements in the 49-minute address in Manchester, which Mr Cameron delivered much of directly to the camera.

The Prime Minister and wife Samantha walking to the conference hall

Instead, the Tory leader sought to draw clear dividing lines with Labour, accusing Ed Miliband of adopting a "crazy" anti-business agenda.

He dismissed Mr Miliband's promises to cut the cost-of-living as "all sticking plaster and quick fixes" - dubbing it "Red Ed and his Blue Peter economy".

Borrowing the slogan Mr Miliband repeated 17 times in his own speech, Mr Cameron declared: "I tell you what, Britain deserves better than that lot."

He insisted profit, wealth creation and enterprise were not "dirty, elitist words" but the driving force behind the recovery.

"It's businesses that get wages in people's pockets, food on their tables, hope for their families and success for our country," he said.

He also rejected Labour accusations that the Tories represent the privileged and said he wanted a society where everyone has "the chance to make it".

And he declared he is "fighting heart and soul for a majority Conservative government because that is what our country needs".

"I didn't come into politics just to fix what went wrong, but to build something right ... I believe that it is the great Conservative mission that as our economy starts to recover, we build a land of opportunity in our country today," he said.

"It is this party that is for the many not the few. Yes, the land of despair was Labour but the land of hope is Tory."

The Prime Minister putting the finishing touches to his speech

His speech followed a raft of policy announcements aimed at countering Labour's claim that it is the only party that will tackle the rising cost-of-living.

Tory plans include bringing forward the Help-to-Buy scheme, the prospect of a fuel duty freeze until 2015 and a tax break for some married couples.

Mr Cameron vowed a Tory government would replace the "casino economy" and "welfare society" as well as improve the education system.

He accused Labour of failing Britain's young people and disadvantaged households by having low expectations of what they can achieve.

"If you expect nothing of people, that does nothing for them. Yes, you must help people, but you help people by putting up ladders that they can climb through their own efforts," he said.

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